World’s Smallest Travel High Zoom Cameras by Sony

Here’s one for photography lovers and travel buffs in Saudi Arabia: Sony boosted its Cyber-shot® line-up of travel high zoom cameras with the launch of the DSC-HX99 and DSC-WX800 for photography lovers in the Kingdom this month.

Designed for users who want an unobtrusive camera that can be carried at all times, the new models are packaged in the world’s smallest body, and offer a truly versatile zoom range from 24mm at the wide end up to 720mm super-telephoto, making these cameras the best travel companions to take along on journeys.

The huge zoom range offered by the HX99 and WX800 means that they are ideally suited to the varied demands of travel photography and capturing daily life. Image stabilization is controlled with Optical SteadyShot™ which effectively negates the camera shake blur that often occurs during handheld and telephoto shooting. The models are also equipped with a Zoom Assist function to zoom out temporarily, and displays a wider area when shooting a subject at the telephoto end.

Processing Power

The HX99 and WX800 can capture 4K video footage with full pixel readout and no pixel binning, meaning fine details are beautifully rendered and ‘moiré’ and ‘jaggies’ are significantly reduced. The new models can shoot fast-moving subjects with high-frame rate HD recording at up to 100fps to produce impressive slow-motion sequences during editing.

As the perfect picture often occurs unexpectedly, photographers need to be able to trust their camera to react quickly. With a Fast Intelligent AF speed of just 0.09 seconds and an upgraded BIONZ X processor and front-end LSI, the HX99 and WX800 are a perfect fit, delivering high speed continuous shooting at up to 10fps for up to 155 images. For beautifully focused portraits, the new models inherit the much praised Eye AF technology from their α™ siblings, and for photographers who prefer to enhance their photos with image editing software.

Intuitive and Comfortable

Embracing feedback from users of the HX90 series, Sony has implemented Touch Focus and Touch Shutter functionality on the HX99 and WX800 so that the photographer can directly select their shooting subject. Both the HX99 and WX800 offer My Menu personalization for instant recall of up to 30 items and the ability to create custom menus.

A 180-degree tiltable LCD screen allows for easy framing of selfies and group shots. Location data acquisition via Bluetooth® can collect and record location data from a mobile device (Location Information Link) and small size proxy recording allows transfers to smartphones or uploading to websites for quick sharing.

The new HX99 and WX800 are priced at SAR 1,999 and SAR 1,799 respectively and is available in Saudi Arabia from December 2018 onwards.