H&M is pleased to release the first images of Katy Perry’s Holiday print campaign for H&M. In the images, Katy wears pieces from the H&M Holiday collection, which coincides with the spectacular H&M Holiday commercial she has filmed. The full-length commercial will debut worldwide on November 23 at hm.com/life. H&M’s Holiday 2015 commercial is the ultimate celebration of the season. Katy conjures to life an unbelievable cast of characters, from life-sized gingerbread men to oversized presents on roller skates and giant teddy bears. The action is fast-paced and ever-changing, with Katy giving every scene her own twist. The soundtrack to the commercial is “Every Day Is a Holiday,” a new song written by Katy for the Holiday commercial, and produced by DukeDumont.
“I had such an amazing time shooting this larger-than-life holiday commercial with Jonas Åkerlund with all of the fun clothes, especially my favourite, the Elfie Selfie sweater. H&M has been a part of the evolution of my personal style since I was 13, when I would start to incorporate fun, affordable H&M pieces into my vintage wardrobe. I can’t wait for you to give your wardrobe some sparkle with this beautiful holiday collection,” says Katy Perry.
In both the commercial and accompanying print campaign, Katy appears in looks from the H&M Holiday collection that mix festive glamour, style and fun. It includes pieces such as lipstick-red dresses, tuxedos with open sleeves and a T-shirt embroidered with sequined red bows. There are special details everywhere, from the fringing on a black mini skirt to the perfect jumper.
H&M’s Holiday collection will be available in H&M stores worldwide from mid-November.