Apparel Group is excited to bring the RITUALS “Garden of Happiness” pop-up to Riyadh Park. From May 23rd to June 1st, visitors will be immersed in the world of cherry blossom fragrances, showcasing The Ritual of Sakura and the new limited-edition Yozakura scents. The experience launched with a grand event on May 22nd, marking Yozakura’s debut in the GCC.

The Dutch lifestyle brand RITUALS has transformed bath, body, and home care, making daily routines moments of joy and mindfulness. With the “Garden of Happiness” concept, the wellness brand is introducing this experiential pop-up in Saudi Arabia for the first time.

Visitors will immerse themselves in the iconic cherry blossom aesthetic, with two unique sampling corners: one for The Ritual of Sakura and the other for the new Ritual of Yozakura fragrance. Alongside this ethereal garden experience, RITUALS will provide a virtual reality journey into the magical world of cherry blossoms.

From May 23rd to June 1st, Riyadh Park’s main atrium will host the pop-up for ten days during regular mall hours. It’s a chance for every visitor to enjoy themselves in the “Garden of Happiness” through signature fragrances and an immersive visual experience.

Each visitor will receive special vouchers and complimentary gifts and they can explore the unique fragrances, and leave with lasting memories from this event.

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