Offbeat, Style & Shopping

Mother’s Day jewelry collection: TOUS

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TOUS takes the wraps off Mother’s Day luxurious and glittering jewelry collection.


Riyadh – Tous, the leading Spanish innovative brand in the world of jewelry and accessories, has launched a unique, modern and elegant collection of jewelry designed especially for the Mother’s Day.

The collection will make each and every mother feel like a bright star, filling her heart with joy and gladness.

In recognition of mothers’ selflessness and endless sacrifices, TOUS held a glamourous event at Al-Faisaliyah Hotel in Riyadh on 18 March where it officially released its new collection. VIPs and their mothers as well as an elite of businesswomen, social media influencers and media attended the event.tous-mother-day4

The new collection includes mini girl, boy and heart icons in the form of a pendant. Made of 18kt yellow gold and mother-of-pearl as well as sterling silver and colored gemstones to complete the collection. It also consists of necklaces, bracelets and pendants made of 18kt yellow gold and diamonds, rose gold vermeil sterling silver with colored sapphires and sterling silver.

The breath-taking features of the new collection impressed all attendees with its elegant and fine designs, inspired by the role and importance of mothers. Sons and daughters can choose from the different items of the collection and give it to their mothers as a gift that recognizes their sacrifices and strengthens relationships, and above all as a way to show gratitude to their mothers.

Various entertainment events for mother and their daughters were organized and different design contests were held during the event.

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About TOUS

With more than 4,000 professionals, TOUS has promoted its corporate culture based on legacy, commitment and creativity since it was set up in 1920, when it started out in the jewelry business. Today TOUS, as a global brand, is present in more than 50 countries with more than 700 stores in cities such as Barcelona, Beijing, Dubai, Jeddah, Madrid, Mexico City, Miami, Moscow, New York, Paris, Rome, Shanghai and Tokyo.

With the mission of being desired around the world for offering fine jewelry and accessories that celebrate each moment of life as well as being an exciting brand, TOUS has the vision to be the most desirable and successful affordable luxury jewelry brand in the world, committed to adding value to customers, partners and society as a whole. www.tous.com

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