The Malaysia Tourism Campaign 2025 is officially making its way to Saudi Arabia. Taking place from May 4 to 8, this campaign will cover both Riyadh and Jeddah, giving Saudi travelers a closer look at what Malaysia has to offer. The campaign also supports the upcoming Visit Malaysia 2026 initiative and Malaysian Cultural Week 2025.
Led by Malaysia’s Tourism Minister
This year’s Malaysia Tourism Campaign 2025 will be led by the Minister of Tourism, Arts and Culture, Dato’ Seri Tiong King Sing. He will be joined by 37 representatives from Malaysia’s top hotels, travel agencies, resorts, and tourism organizations, all working together to grow Malaysia’s presence in the Saudi market.
Focus on Families, Luxury, and Adventure
The campaign aims to highlight the best of Malaysia’s tourism experiences. From family-friendly trips to luxury escapes, honeymoon spots, and adventure tours for youth, the Malaysia Tourism Campaign 2025 offers something for everyone. Expect to see promotions around lush landscapes, rainforests, and tropical beaches.
Travel Deals and New Attractions
Visitors will get the chance to explore new attractions, curated travel packages, and special offers designed just for the Saudi market. The Malaysia Tourism Campaign 2025 will help travelers plan exciting holidays that match their interests and travel styles.
Business Events and Networking
To build strong relationships with local travel professionals, the campaign includes seminars, B2B meetings, and networking sessions. These events will connect Malaysian businesses with Saudi partners and help promote Malaysia’s diverse tourism offerings, including its food, nature, and culture.
Strong Visitor Growth from Saudi Arabia
Malaysia is already seeing strong interest from Saudi travelers. In 2024, the country welcomed 68,382 visitors from Saudi Arabia—an increase of 23.7% compared to the year before. This growth is partly thanks to better air connectivity, with 41 weekly flights from Jeddah and Medina to Kuala Lumpur, offering 12,747 seats per week.
A Warm Invitation from Malaysia
Commenting on the campaign, the Minister said:
“We warmly invite our friends in Saudi Arabia to discover Malaysia. As we prepare for Visit Malaysia 2026, we’re ready to offer you rich culture, natural beauty, and warm hospitality.”
With its friendly vibe, great food, and scenic landscapes, Malaysia is ready to welcome even more visitors through the Malaysia Tourism Campaign 2025.
Explore more
Riyadh is always filled with exciting events and new attractions. One of the newest things to check out is Saudi’s first Four Seasons Riyadh Tonic Bar, find out more about it here.
